H-E-B Creamy Creations Limited Edition Pumpkin Pie Ice Cream
H-E-B Creamy Creations has a limited edition ice cream program that creates innovative flavors that rotate throughout the year! Distinctive flavors need a distinct design and that’s the approach this program takes. Prior to this flavor, most designs were illustrated. However, with Pumpkin Pie being the flavor, I wanted to capture the cozy essence of gathering at the dinner table for the holidays. The final photo was built out of three images and with careful retouching, it is seamless from every angle. I created a few illustrations as a final, whimsical touch to the final design.
Designed while employed at H-E-B
Photography by H-E-B Own Brand Studio
Food styling by Elizabeth Pearson